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This campaign was created for men by men, encouraging them to have real conversations with their buddies and to support them if they’re struggling with thoughts of suicide.

Thank you to our Champions who, through education and awareness, shared the message that men’s suicide can be prevented!

2020 Campaign Winners

As part of the Buddy Up campaign, we encouraged individual and group Champions to take part in a contest. Congratulations to our winning Champions: Dhyey Bhatt and Alberta Lawyers’ Assistance Society! Dhyey Bhatt has won 4 free Start training licenses and a pizza party. Alberta Lawyers’ Assistance Society has won a free safeTALK workshop, pizza party and a Buddy Up trophy!

 

2021 Campaign

Next year, the Buddy Up Campaign will take place in June, to coincide with Men’s Health Month. Contact Akash at [email protected] if you’re interested in becoming a Champion!

Campaign overview

108 Champions

10,900+ Campaign materials distributed

News coverage

SPIN rethinks approach to suicide preventionBrandon Sun
September 10, 2020

Suicide has rocked Medicine Hat recently… time to fight backMedicine Hat News
September 10, 2020

Mental health advocates alarmed about recent suicides in Medicine HatLethbridge News Now
September 2, 2020

Campaign participation

Our Champions promoted men’s suicide prevention during the month of September using social media and print materials.

Become a Champion

Champions support their friends, stay informed, have fun and help spread the word. And during our yearly campaign, participating groups can win a prize!